team

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som banerjee (som baba)

founder

som banerjee understands the perfect marriage of product and marketing. being a people’s person, he engages in out of the box ideas and ways to reach target audience with his innovative creative skills to build a unique strategy by combining art and advertisement.

he believes any communication should have the 3 e’s (engaging / entertaining / educative) for a penetration in the consciousness.

som is a keen listener and takes just a few moments to step on to your shoes to see what your idea is. he further enhances your ideas with more plans before zero down on a possible execution plan.

som comes with a vast experience in ideation, creative, content, strategy, brands, operations with over 20 years of experience from the broadcasting and advertising industry. his know how is on an expert level in photography, designing, marcom, training with deep liking and passion for automobile, alternative music and pet’s welfare. a cook, a Gardner, a sound healer, som keeps no stones unturned to explore new places and new faces and tell tales through his experience.

Som’s career strength lies in his ability to understand, analyse and decode the various aspects of consumer psyche. The blend of his Creative Eccentricity and Business Acumen forms the back bone in building his Winning Strategies. He believes in attributing equal importance to updated Market Research and Data, along with decoding human behavior, psychology, geographical influence, peer analysis, media influences and most importantly the genuine approach he takes to look at the world while stepping into the others’ shoes.

som has worked as senior role in content and brand with global corporate like:

  • ndtv,

  • zee networks,

  • e tv ghana,

  • star network,

  • indian cricket league

  • travel trendz tv

  • network 18

  • strategy advertising

  • big synergy

  • zee sports

som takes any desirable projects, both as a consultant as well as end to end delivery.

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The bite from The Creative Bug landed Ayan into designing structures. Formally trained as an Architect his inherent self, notices element in thin air. Filling the blanks has been his know-how where he has steered myriad sized projects in designing/execution/supervision of townships, landscaping, interiors, and commercial projects at a national level.

Now, the techie trait of Ayan drives him to soil his hands on the digital platform. Building website and social media pages from scratch are his newfound passion.

ayan sarkar

Branch Head

West India (Mumbai)

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Manish comes with over 2 decades of experience in logistics, analytics, and business operations. Call him a pillar or a wall, Manish stands strong holding each space in all departments of our execution. His enviable analytical know-how makes deliveries a very easy exercise. 

manish rishi

Branch Head

Delhi NCR

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A prolific agent of change, who has achieved significant milestones throughout his career in the course of working with prominent organizations starting with “Resolve Events”, “Club Mahindra”, “ABP”, “Reliance Broadcast” and ABYBABY Events Pvt Ltd. Dynamic professional with over 19 years of rich  experience & proven track record of handling, Operations - Marketing and Events. Highly successful in spearheading branding, sales campaign, event management and other promotional (ATL as well as BTL) activities.

Experienced in planning yearly marketing calendar for brands across 15 cities. Keen strategist with expertise in Managing/ Planning/ Budgeting/ Campaign execution. Exceptionally well organized with a track record that demonstrates self-motivation, creativity and initiative to achieve both professional and personal goals.

rajat sinha

corporate head

Mumbai / Kolkata